We believe in choosing only nature’s finest – capturing the essence of Mother Earth, from the bewitching beauty of the Icelandic shores to the warm breeze of West African pastures. Our products are all natural, wild-harvested, and 100% handmade and crafted in small batches by passionate artisans. The ingredients used in each product are carefully nurtured from seed to harvest – either from the creators’ backyards or found in abundance within their natural environment.
Every product carries a unique history, a journey, a voice, a conscience, fair-trade or produced by a socially responsible organization. They all stand for an unyielding effort to achieve excellence without compromising our environment or harming our furry friends. We are truly honoured to showcase these devoted individuals and organizations from around the world. We share the same vison and believe that making a collective effort is the only solution to our environmental crisis.
OUR STANDARDS
EMPOWERING WOMEN
Majority of our selected brands are women-owned businesses that aim to give back to their local community. Such examples include the Ajike Shea Center in Ghana, where the founders of the Ajike brand invest in education and healthcare in their local community to empower girls who don’t normally have access to such facilities. While in another part of the world, Envirotextiles, a brand that we carry, helps impoverished children by providing lunch programs and fair-trade initiatives to create jobs for women. As a women-owned brand ourselves, we believe in supporting these grassroots movements to help others be the best versions of themselves.